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Sellers

Overview

Sellers.json data is collected daily from all eligible adsystems. Each row represents individual sellers.json entries for a given adsystem. Note that if we find a successful “match” across sellers.json and ads.txt entries, we will populate the publisher_id value. If the entry cannot be verified via ads.txt, the publisher_id column will be empty (null)

Dataset

Field Type Description
id integer identifier for the Seller object, which is an individual entry in a platform’s sellers.json list.
adsystem_id integer (ad) system that the seller record is associated to. Ex. all of the records on ‘indexexchange.com/sellers.json are assoc. with the adsystem_id 48, for Index Exchange.
external_seller_id string identifer used by the adsystem owner to uniquely identify that publisher, often used for billing purposes.
name string Name of the publisher listed in the seller entry.
domain string domain listed by the adsystem within a seller entry. Unlike other domains on sincera, seller entry domains are preserved as written, and may contain sub domains.
seller_type string relationship between the (ad) system and the publisher. values include PUBLISHER, INTERMEDIARY, or BOTH.
created_at datetime Date when the seller was added to the Sincera platform.
updated_at datetime Date when the seller was last updated by the Sincera platform.
publisher_id integer If possible, the associated publisher_id for the seller.json entry.
is_passthrough boolean Boolean value as to whether or not the publisher is configured as a passthrough value.
is_confidential boolean Boolean value as to whether or not the publisher is private.
ext string If not blank, this field will provide an impression_multiplier_verifier json blob.
is_active boolean Boolean value as to whether or not the publisher is active.